Google’s December 2025 Core Update: What It Means for Your Business

Google closed out 2025 with its third and final broad core update of the year. The December 2025 core update rolled out on 11th December and finished on 29th December, taking 18 days to complete. If you noticed changes to your website traffic or search rankings over the Christmas period, this update is almost certainly […]

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Vicinity Google Local SEO Update

Google Vicinity Update Causes Excitement Amongst Local SEO Community

Chatter between Local SEO’s across the internet has not been this exciting since “Bedlam” in 2019… If you find this sort of thing exciting that is (I sadly, I do).  Bedlam was more of a bug than an update, as it turned out. Some are even saying not since August 2015 has the “3 pack”

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8 Tips to Master Local SEO And Maximise Search Visibility

It’s a competitive world out there, especially for small and medium-sized local businesses trying to establish their brands in their local communities.  When it comes to attracting more local customers, your business should be harnessing the power of local SEO. Having effective SEO strategies in place and optimising your website to its full potential are

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